Brand Evolution & Signature Appeal with Kevin Lytle of Gainesville Harley-Davidson - a podcast by Collin Austin
from 2019-12-02T13:00
Harley-Davidson is an iconic American brand, and in this episode, Kevin Lytle, president of Gainesville Harley-Davidson, shares his experience running this business.
From customer perceptions to the evolution of the brand, Kevin tells our hosts about maintaining a business in this industry. Collin and Mike try to keep the “shop talk” to a minimum, but being in the scooter world, they just couldn’t help themselves.
Find Gainesville Harley on Instagram @gainesville_harley or Facebook @GainesvilleHarley! For more information on their products and services visit their website: https://gainesvilleharley.com/
8:35 Helmet safety and its importance in the Gainesville community
13:30 Kevin tells his story
23:28 Making the decision to run the Gainesville Harley-Davidson
30:05 Transitioning from General Manager to President
47:23 How Harley-Davidson is appealing to the up and coming generations
52:13 E-bikes and evolving your business to meet current demands
1:04:06 Creating a unique customer experience
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