156. A 10 minute tip you don't want to miss - a podcast by Susan Bradley: E-commerce Expert
from 2023-03-28T06:00
This week I’m sharing a little tip that will help you see what you have to do at a glance.
There’s some confusion for many store owners around these two metrics.
We were talking about how to make a solid plan to grow your business, and I’ve realized that I need to clear it up.
This is helpful for every store owner - if you’re just starting, or if you’ve been growing your business for a while.
Here’s why this is important to you:
These are important metrics for you to know because ONE will show you where you can put your focus and get more sales without spending more money
THE other is like a thermometer for your business - it helps you evaluate the health of your business, and when you understand this, you’ll use it to determine what your business needs
How to find your Returning Visitor % in Universal Analytics
Go to:
→Audience
→ Behavior
→ New vs returning
→ Set dates for last month - see where you land
Next week - we’ll talk about Returning Customers - and how you can use your metric as a thermometer to take the temperature of your business.
Further episodes of The Ecommerce Roadmap
Further podcasts by Susan Bradley: E-commerce Expert
Website of Susan Bradley: E-commerce Expert