Ron Adner mini-podcast: Why smart companies make avoidable innovation mistakes - a podcast by John Caddell

After our recent interview with Ron Adner, author of "The Wide Lens: A New Strategy for Innovation," we got to chatting, and in that exchange we talked about the reasons smart companies can fall into the trap of a too-narrow viewpoint. IYou can learn more about The Wide Lens at its website, where chapter 1 is available to read for free.

Mini-Podcast:Ron Adner after interview discussion (4:15)

Further episodes of The Mistake Bank Podcast

Further podcasts by John Caddell

Website of John Caddell