Looking at Lucasfilm Episode 44: Does it have to be called “Star Wars”? - a podcast by Jim Hill Media Podcast Network

Dan Zehr&Jim Hill start off this week’s episode by talking about how the phased opening of the Disneyland Resort may impact this year’s Star Wars Celebration as well as Disneyland After Dark: Star Wars Nite. They then look back at how 20th Century Fox’s market research almost tripped up George Lucas’ chance to make “A New Hope” at that Studio
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