TEI 106: Jobs to be done–with Tony Ulwick - a podcast by Chad McAllister, PhD - Helping Product Managers become Product Masters

from 2017-01-09T12:50

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Listen to the Interview I have a returning guest, Tony Ulwick, who is sharing 6 tools from his new book, Jobs to Be Done: Theory to Practice. Tony is well known for the creation of Outcome Driven Innovation and as the founder of Strategyn. When ODI was published in the Harvard Business Review, they declared […]

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