364: Using Jobs-to-be-Done to avoid 6-figure mistakes–with Aggelos Mouzakitis - a podcast by Chad McAllister, PhD - Helping Product Managers become Product Masters
from 2021-12-20T08:55:09
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How product managers can better understand consumer decisions Today we are revisiting one of the best tools for product managers, Jobs-to-be-Done (JTBD). Our guest has been applying JTBD to help SaaS companies sell better, retain more, and avoid 6-figure go-to-market mistakes. His name is Aggelos Mouzakitis, and his company is called Growth Sandwich. JTBD will […]
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