How to Get a Response From Someone That You Are Targeting - a podcast by Blake and Jacob Morgan

With all of the tools we have at our fingertips nowadays, I find it quite surprising that many of us still choose to send mass notes. Every day, Jacob and I get tons of messages from people requesting something from us— whether that is for us to feature their company, do a product review, etc.— and 95% of those messages get deleted.

If you’re looking for a response from someone you’re targeting, you have to do the legwork ahead of time and work hard to write something powerful enough to cut through the noise and earn his/her attention.

Like many of today’s savvy marketers, the biggest hurdle is to win our target’s respect. Remember:

✅ Do not send mass emails or LinkedIn messages.
✅ Take the time to research the person that you are targeting.
✅ Figure out a way to be relevant for them.

I've been personally using these tips for 15 years. Whether it’s for a sale, a pitch to an investor, or maybe you want someone to be on your podcast, you'll find these ways to be absolutely compelling.

Further episodes of The Be Your Own Boss (BYOB) Podcast

Further podcasts by Blake and Jacob Morgan

Website of Blake and Jacob Morgan