E186 Pony Blunder - a podcast by Dave Larson

Today, Dave talks about the potential implications of misnaming a product  after Ford’s recent release of the new electric Ford Mustang Mach-E, with a name that implies speed and horsepower, yet it is essentially an SUV with none of the traditional Mustang features.

Further episodes of SMT Marketing Podcast

Further podcasts by Dave Larson

Website of Dave Larson