The foundation of trust and rationality - a podcast by smarterscout

Using analytics effectively depends on trust and rationality. Dan discusses how to introduce analytics at football/soccer clubs in ways that build trust, then moves on to decision-making structures that use analytics – and other inputs to the process – in a rational way, taking financial considerations into account.

Intro: "Crackle & Pop" by Digital Primitives 
Outro: "No Holiday" by Digital Primitives

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Further episodes of smarterscout: The Why in Analytics

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