How Much Does Free Cost? - a podcast by PNC Bank

Everyone likes the idea of getting something for nothing, so splashing the word “free” across a page is a surefire way to get customers’ attention. The downside, of course, is that everything you give away will cost you something. This podcast explores how to make free promotions work for both you and your customers.

Further episodes of PNC Bank Retail and Restaurants

Further podcasts by PNC Bank

Website of PNC Bank