#050 - The Brand X Method - a podcast by OPEX Fitness

from 2019-04-05T14:22:46

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BIO:

Since late 2004, Jeff and Mikki Martin have been working with and training children in functional fitness and physical literacy. They have coached hundreds of kids and teens, including USA Powerlifting state record holders and national qualifiers as well as high school all-state and all-city kids. They have visited and helped dozens of schools and gyms to improve their kids programs. They launched The Brand X Method™ in late 2014, evolving their methodology not only to provide fitness and fun, but to develop and retain longevity in fitness through careful application of appropriate programming.


 


Show Notes:Websites and Social Media Links:


Website – thebrandxmethod.comFacebook – The Brand X Method


Twitter - @thebrandxmethod


Instagram – thebrandxmethod


YouTube - The Brand X Method™


Books Mentioned:


iGen


 


Videos Mentioned:


The Power of Play | Charlie Hoehn | TEDxSantoDomingo


 


Podcast Mentioned:


Ready State Podcast: S1EP3: Jeff and Mikki Martin


Ready State Podcast: S1EP4: Eric Cressey


OPEX Podcast: Episode 29:  Understanding the Bondarchuk Training System With Derke Evely


People and Resources mentioned:


San Francisco 49ers


Los Angeles Chargers


Kelly StarrettJuliet StarrettJames Fitzgerald


Dr. Avery Faigenbaum


International Youth & Conditioning Association (IYCA)Keith DavidsShawn Myszki


Arthur Jones


Dr Rhodri LloydIstvan BalyiKelvin Giles  


Margaret Whitehead


Dorothy Singer


Jerome E. Singer


Stuart Brown


John Ratey


Mike Boyle Strength and Conditioning


Bernie Sanders


Duncan Martin


Kevin Don


Pat Davidson


Stephen Kinsella – BRANDX Ireland


Jeremy Frisch


Peter Gray


Jean M. Twenge


Derek EvelyEric Cressey


Charlie Hoehn


 


Time-Line:0:00 – 6:55 - Robbie intro’s the show and asks Jeff and Mikki to introduce themselves


6:56 – 9:49 - Robbie asks the guys how they met one another?


9:50 – 19:03 - Robbie asks the guys about why they founded BRANDX?


19:04 – 22:30 - Robbie asks the guys to define “functional fitness”22:31 – 33:36 - Robbie asks the guys who have been their biggest influences?


33:37 – 44:30 - Robbie asks the guys about the high school, college and professional sports systems in America vs the sporting models in Ireland


44:31 – 54:48 - Robbie asks the guys how important is it for parents to be role models for their children?


54:49 – 1:07:36 - Robbie asks the guys about the BRANDX method and what it offers?


1:07:37 – 1:12:06 - Robbie asks the guys how they categorize their youth athletes?


1:12:07 – 1:21:26 - Robbie asks the guys about why P.E. teachers need greater respect?


1:21:27 – 1:23:31 - Robbie asks the guys for their top resources


1:23:32 – 1:26:24 - Robbie asks the guys about the differences in drop-out rates between boys versus girls from their program?


1:26:25 – 1:27:59 - Robbie asks the guys for their closing thoughts


1:28:00 – 1:28:34 - Robbie wraps up the show!

Further episodes of OPEX Fitness Presents: Back Room Talk

Further podcasts by OPEX Fitness

Website of OPEX Fitness