Mobile Apps in 2021: TikTok, Ad Spend and Livestreaming - a podcast by MCM CommerceChat

from 2020-12-09T14:00:53

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Cyber Weekend 2020 presented yet more evidence of the the monster that is mobile commerce: 40% of Black Friday sales were from smartphones, Adobe said. As mobile apps going hand-in-glove with this phenomenon, we talked to Lexi Sydow of App Annie about mobile app trends to follow in 2021, including TikTok and livestreaming.