Why Being a Human Is Your Competitive Advantage as a marketer - Elias Interview Bryan Kramer (author and keynote speaker) - a podcast by Marketing Guys

from 2023-06-04T12:41

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In this episode, Elias has a chat with author and keynote speaker Bryan Kramer. Bryan’s first book “There Is No B2B or B2C: It’s Human to Human H2H” started a global movement about how to be more human, selling over 15,000 books and keynoting in over 30+ countries.


Topics we cover:


  • The H2H (human2human) concept

  • How to be human in an automated world

  • The effects of over-automating your marketing

  • Identifying human touchpoints in the customer journey


LinkedIn Bryan: https://www.linkedin.com/in/bryanjkramer/ 


Website: https://bryankramer.com/ 


 


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