#40 Bikes & E-Commerce with Sebastian Bomm from Rose Bikes - a podcast by Alexander Graf, Lena Hackelöer and Willem Blom

Rose Bikes is one of the most desirable bike brands in Europe. Their USP is to sell the most affordable premium bikes possible, which generated a huge fan base. In the Podcast the Spryker COO Chris Rauch discusses with Sebastian about what digitization and UX means for the leading bike brand and how Spryker changed the role of IT at Rose Bikes.

Further episodes of Commerce Talks with Alexander Graf

Further podcasts by Alexander Graf, Lena Hackelöer and Willem Blom

Website of Alexander Graf, Lena Hackelöer and Willem Blom