Episode 31 Season Finale - Jane Bayler - Challenges, Achievements and Connecting the Business World. - a podcast by Laura Muse
from 2021-01-12T10:51:40
Jane Bayler is "The Smart Connector" having a wealth of experience in the corporate world building multi million-pound business how Jane has transferred her skills to building a movement as the Smart Connector is inspiring.
About Jane Bayler -
After a 15 year career in media and entertainment, which involved developing and running multi-million
advertising and events account for leading brands such as Europcar, British Airways, Coca-Cola and
Saab, Jane joined a struggling London design agency as MD and shareholder.
Over the course of the following three years, she built it up from insolvency into a globally acclaimed brand identity business specialising in television corporate identity. Clients included ITV, Discovery Networks,
global German news channel Deutsche Welle, and various other leading commercial and state-owned
TV companies across Europe and the US.
As a result of this strategic focus, turnover escalated from £1-6M in a single year, which triggered a sale to US
communications group Interpublic and enabled Jane to retire from the business with a lump sum that enabled
her to focus on raising her 3 young children and starting a new business from home.
For several years, Jane ran a successful children's education business, which she combined with a
significant residential development project on a listed building in Amersham, Bucks.
She also began sourcing land for developers and introduced equity funds - both her own and other investors - into other development projects, building expertise in an area she is still active in today.
During this period Jane was diagnosed with serious breast cancer, and endured chemotherapy, radiotherapy and multiple operations which caused her to re-assess and re-evaluate many aspects of her life and work.
She founded her current business The Smart Connector after even more challenging experiences, including her
husband having an affair and running away overnight, and a prolonged and very painful experience with some unethical business partners in property.
This taught her that in business people must always come before profit, which is also the subject of her best selling book 'The Smart Connector'.
Today Jane helps other entrepreneurs to scale their businesses fast, and attract their ideal clients. She is a partner
of a digital marketing and development platform, and an expert marketer who consults and advises in this area.
THIS WEEK
We are talking, about what does it take to make it in business and life when life really does throw everything at you how do you pick yourself up and push forward making life-changing decisions?
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