#92: Personal ABM, with Kristina Jaramillo - a podcast by Sky Cassidy (CEO) of MountainTop Data

There's more than one type of ABM. Today's ABM is usually martech based and done in mass. On this episode of the If You Market podcast Kristina Jaramillo talks with us about real ABM, that's old school retro and highly effective Personal ABM. Kristina Jaramillo, President of Personal ABM and Partner at Stop the Sales Drop, helps marketers increase their influence over revenue with a personal account-based approach that wins, protects and expands status quo accounts. 
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Further episodes of If You Market

Further podcasts by Sky Cassidy (CEO) of MountainTop Data

Website of Sky Cassidy (CEO) of MountainTop Data