#35 How Profit Scaled a $Multi-Million Dollar Digital Company (Heather Udo, Shoppable) - a podcast by Get Sh!t Done

Heather Udo, founder of Shoppable was able to scale a multi-million dollar company through a profit-first approach.

Here's what you're going to learn from Heather:

• How to make selling central to your role as founder EVEN if you're not a "natural" salesperson.


• How to avoid distractions and sell what's aligned with the vision.


• How to move down market.


• Show me that it's reallllll 👏👏👏 - how to get the intros you need.


• How scaling profitability secured $3M down way later & surviving fundraising PTSD.

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