Operational Strategy: Seasonal Switch - a podcast by Jason Rockhold, MBA, PGA MP

from 2018-10-16T10:14:07

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Happy Tuesday! Today we are talking about how to change up your strategy for the changing season and what you can do, entering the end of October, to grow your engagement to the pro shop, restaurant, and lesson tee.
I have two different suggestions strings that are divided by northern clubs and southern clubs. As you know, the southern clubs are starting to come out of their summer slowdown and the northern clubs are starting their WINTER HIBERNATION. With these suggestions, hopefully, your top line revenue will stay awake and make you some money.
Southern clubs, this is your kickstart time! Take advantage of a new season by offering new packages, logo merchandise, and events to spice it up and gain more interest.

If you want to contact us, contact me at jrockhold@pga.com or you can reach out to me on Instagram and Twitter @FindtheGreen or on Facebook at Find The Green. The Find the Green series is going to contain different aspects of the business: Operations, Marketing, Strategy, Branding, and Social Media Footprints. Check www.rockholdandassociates.com for upcoming Find The Green blogs, books, and conversation that can help raise the waterline of the industry. Jump in the boat and enjoy the ride!

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Website of Jason Rockhold, MBA, PGA MP