Marketing: Reward Your Top 20% - a podcast by Jason Rockhold, MBA, PGA MP

from 2019-03-05T11:00

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Happy Tuesday!




Today we talk about your Top 20%. They do a lot for us and our top line, what are we doing to reward that?




The Pareto Principle is based on 20% of your customers are going to provide 80% of your revenue. For most golf courses it's closer to 70% but it show the relevance of treating your Top golfers as VIP (because they are!)




Without this group we would keep the lights on, so it is important that they understand we are grateful.




Listen and find out some great techniques to reward them.




Also, check out the FIND THE GREEN BLOG!(<-Click) We have expanded on the audio content and go into deeper detail to supplement the podcast.


As ALWAYS, thanks for listening! I am thankful for the opportunity to share some experiences with you through the podcast. Please feel free to reach out with subjects that you would like to hear, we might even have you on as a guest!


SO, as always, TELL A FRIEND, TELL 2 FRIENDS, TELL 8 FRIENDS and we can raise the waterline of the golf industry!


Have a great week!

Further episodes of Find the Green : A Guide to Golf Management

Further podcasts by Jason Rockhold, MBA, PGA MP

Website of Jason Rockhold, MBA, PGA MP