115: Build Connection and Trust With Your Audience by Running Challenges with Denise Bustard - a podcast by Megan Porta

Challenges are such a great way to build connection and trust with your audience. Denise tells us why and also how to do this.
- Consider running a short, free challenge to start.
- This is a great way to give your audience a built-in community.
- One to two weeks is a good challenge length.
- Test different topics with different times of the year to see what works best with your people.
- Keep it simple and don’t focus too much on the numbers.
- This is a great way to establish yourself as an expert and build trust with your audience.

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