??AKNF: 28-Days Later, Conversion API, SnapChat and BFCM Prep - a podcast by Pilothouse
from 2020-10-03T18:30:20
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Join our @Pilothouse media buyer brainstorm, as we prepare for Black Friday / Cyber Monday 2020.
In this 30 minute value rocket, we cover:
? UGC Mashup mechanics (thumbnails, captions, and workflows
? Fall out from 28-day Conversion Window deprecation (what will it mean for Facebook Ads v. Google Ads)
? Limitations of Server to Server + Conversion API + Shopify
? BFCM Preparations! Roadmapping offers and Strategy!
? Top of funnel strategies on SnapChat (Unlock your conversion events!)
? Black Friday goes 100% Online, what will it mean?
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Watch: https://youtu.be/_h4Ya3hjuNU
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