3 Things to Consider When Selling on Marketplaces vs. Shopify - a podcast by Alison J. Prince

So what happens when the doors to your online business close—without you having any ideas as to why? 

On my podcast today, you’ll meet an entrepreneur who experienced it and what she did about it. 

Taylor Glaus started her business on Etsy—one of the biggest ecommerce marketplaces out there. Within two years, she’d become so successful that she had 40 employees. 

But right before Christmas in 2019, her Etsy stores were suddenly closed…and would never reopen. 

But here’s the thing—Taylor is a fighter. And with encouragement from her mom and husband, she dug her heels in and relaunched her business using her own website. 

And when it came down to Etsy vs. Shopify, Shopify won BIG (as in $1 Million in 11 months big!) 

Listen now for the details.

 

Key Takeaways:

Intro (00:00) 

How Taylor Glaus got started in ecommerce with Etsy: (1:15)

One warehouse, 40 employees from selling on Etsy (3:27)

Amazon shuts down Alison’s store (5:17)

Etsy shuts down Taylor’s store right before Christmas (6:22)

“One of the best things that ever happened to you.” (10:58)

The $30,000 Facebook ads mistake (14:09)

Finding Alison (15:30) 

The first offers (16:26)

“I kept going.” (18:51)

Throw things out there (19:52) 

Walking down the aisle with influencers (25:24)

The value of marketplaces (28:41)

Find a cheerleader (30:14) 

Top Takeaways (31:57)

 

Additional Resources:

Shop with Taylor: SomethingNewBridalBox.com

On Instagram: @SomethingNewBridalBox

 

Connect with Alison: 

Facebook: @alisonjprince

Instagram: @alisonjprince

LinkedIn: linkedin.com/in/alisonjprince/

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