Auto Retail Live: 8 June 2021 - New digital-only entrants - a podcast by Auto Retail Network

A new breed of digital-only retailers are spending huge sums of money marketing themselves as the best way to buy a car, but is this really the case and can more traditional showroom-based dealers win online as well as off-line?

In the latest Auto Retail Live broadcast we’ll look into the detail of these business and what retailers with physical showrooms can learn from this new model.

In our next Auto Retail Live webinar New entrants, the changing landscape of auto retail, Simon Dixon, founder of Rockar, Neil Smith former operations director for Cazoo and Darren Preddy, Rapid RTC sales director will all delve into the details of online retailing.

The focus for this webinar will be to provide insight into online retailing and what traditional retailers can learn from the new online-only entrants.

Key topics for discussion include:

How to cope with vehicle returns
Do customer buy without a test drive
National vs local marketing
How to handle customer enquires without a showroom
Stock sourcing and stock turn
Logistics of home delivery

Further episodes of Auto Retail Live

Further podcasts by Auto Retail Network

Website of Auto Retail Network