How Maranda Joiner Went From Mom-preneur Brand Strategist to Published Author - a podcast by Dana Bowling

It’s not every day that a mompreneur brand strategist becomes a published author. Between mom life, an established business, and writing a book, Maranda Joiner has successfully done it all. She joins me on today’s episode to discuss juggling entrepreneurship and being a busy boy mom.

 

Maranda walks us through her journey to becoming a published author, why entrepreneurs need to just start (even if it’s messy), and how you aren’t the same as you grow. Tune in to this fun, yet valuable conversation as we discuss everything from messy starts, mom life, and the growing pains of entrepreneurship.

 

Maranda Joiner is an author and Brand Strategist who in 2018, quit her job to pursue her dream: to help people find their brand and purpose. She has assisted hundreds of entrepreneurs, creatives, and business owners in identifying purpose in the work they do and shown them how to use that message in their branding to connect to their audience and make money. She has consulted and served as the brand manager for talent, placing them in a position to perform at Essence, on Comedy Central, and TruTV. This former radio personality turned podcaster just released a new book, A Lot Alike: What Every Entrepreneur Should Know About Branding and Purpose available on Amazon.

 

In this episode, we cover:

• Maranda’s background and entrepreneurial journey
• Being a mindset oriented brand strategist
• The difference between people who start messy vs. people who don’t start at all
• Advice for mompreneurs
• The importance of investing financially
• The process of publishing a book

 

“We are saturated and oversaturated with strategy. And so I had to ask myself the question, if people kept coming to me, and I kept giving them the same answers over and over again, I said, Well, I'm not telling you anything you can't find or don't know. So it has to be something more to it that's stopping you from being successful. And then nine times out of 10 is a similar mindset.” - Maranda Joiner

Links mentioned: 

Maranda’s Website: https://www.marandajoiner.com/ 

Maranda’s Instagram: https://www.instagram.com/marandajoiner/ 

Order Maranda’s book: https://www.amazon.com/dp/1736769502?ref_=pe_3052080_397514860 

Amp Up Your Clubhouse: https://my.danabowling.com/Amp-Up-Your-Clubhouse-Waitlist?r_done=1 

Dana’s Instagram: @thisisdanabowling

Dana’s Website: danabowling.com

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