AB 062: America’s Beer Revolution With The Founding Father Of Sam Adams, Jim Koch, On How He Brewed Craft Beer Into An Empire - a podcast by Jeffrey Hayzlett & C-Suite Radio

Today, the United States craft beer industry employs over 100,000 individuals brewing more than 24 million barrels of beer per year, generating roughly $22.3 billion in retail sales. However in 1984, when Jim Koch decided to start a brewing company, that was not the case. In fact, it seemed like an unwinnable David and Goliath struggle: one guy against the mammoth American beer industry.
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